Maison Viure Journal

Where Are You Going? A Maison Viure Style Guide by Destination

Wherever you're headed, Maison Viure travels well. Choose your destination below for the guide, the pieces, and the styling notes made for exactly that trip. Dubai Heat, air conditioning, and a war...

What to Wear on a Yacht: A Women's Mediterranean Style Guide

A Maison Viure guide to dressing for a yacht day in the Mediterranean — from morning on deck to dinner on shore.

What to Wear in Sardinia — A Maison Viure Summer Guide

A Maison Viure guide to dressing for Sardinia — from beach club mornings to evenings in Porto Cervo.

Maison Viure vs Zimmermann, Chloé & Magda Butrym — A Guide to Choosing Your Silk Dress

How Maison Viure compares to Zimmermann, Chloé and Magda Butrym — and who each brand is really for.

Hong Kong Style Guide: Dressing Between the Office, the Harbour and Dinner

Hong Kong asks more of a wardrobe than almost anywhere else we ship to. A single day can move from a humid walk to the MTR, to three hours of hard air conditioning in an office tower, to a harbour-...

What to Wear in Dubai: A Maison Viure Warm-Climate Wardrobe Guide

Dubai does not forgive a wardrobe that was not built for it. Between the taxi and the lobby there are ninety seconds of real heat, and between the lobby and dinner there are three hours of aggressi...

What to Wear in Saint-Tropez and Côte d’Azur: A French Riviera Travel & Vacation Wardrobe Guide by Maison Viure

Saint-Tropez & Côte d’Azur A French Riviera Travel & Vacation Wardrobe Guide by Maison Viure The Côte d’Azur is not one destination.It is a sequence of moods. Cannes, Antibes, Nice, Monaco,...

Maison Viure — Portofino & Positano: The Italian Summer Guide

There are summer destinations you visit once. And there are places that quietly reshape the way you want to live forever. Portofino and Positano belong to the second kind. One is soft and cinematic...

Maison Viure: Lake Como — The Lake That Never Rushes

There are places designed for movement. And there are places designed for presence. Lake Como belongs to the second kind. In early summer and the first weeks of may or early autumn, the lake become...

Where Accessible Luxury Goes | Not for Every Moment — Only the Right Ones

A Maison Viure guide to dressing across seven settings — from a wooden boat in the Mediterranean to the quietest hour at home. There is a kind of woman who has stopped explaining herself. She does ...